There’s a new social media platform in town…. It’s Bluesky. If you haven’t heard about the platform, it is a mixture of X(formerly Twitter,) and Instagram. Don’t worry because we will give you a complete overview of everything you need to know. Bluesky began in 2019 but became an independent company in 2021. Created as […]
Everything You Need to Know about Bluesky: A Complete Overview Read More »
It’s a new year. You’ve evaluated the past year and you want to shake it up this year. Since the emergence of AI, everything is moving ten times faster than previous years so staying ahead of the curve has never been more important. Planning and staying one step ahead of your competitors is the way
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Gen Z is entering adulthood, and their buying power will soon become the largest of any generation. But Gen Z’s habits, and especially their relationship to technology, diverge widely from Millenials, Gen X, and Boomers. What do you need to know to market to this group successfully? Generation Z was born in the late 1990s
5 Tips for Marketing to Gen Z Read More »
Humans are visual creatures, and the look and feel of your marketing content is critical to its success. Here we outline our top 10 best practices for graphic design. What Is Graphic Design? Graphic design is the use of artistic elements such as images and text to communicate ideas visually. Successful graphic design connects with
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You’ve created your buyer personas, decided on content pillars, and planned your calendar of social media posts. But how do you make use of social media scheduling to share your content with the world? Sure, you can share each post in your social media calendar manually. For some posts this makes sense. But often there’s
How to Use Social Media Scheduling Tools to Save Time and Work Smarter Read More »
What is a Buyer Journey? We usually don’t make purchases on a whim, and instead, there is a whole process of research and consideration before anyone shells out those bucks. So in simple terms, a buyer journey is your buyer’s path to purchase. Buyer Journey gives marketers an insight into the pains and problems experienced
Content Strategies for Different Stages of the Buyer Journey Read More »
