Two areas you as a business owner need to be focusing your energy is on are social search and customer retention. Social search has become the new way for people to find out more information on products and services, and those who have a strong social media presence will attract and retain customers more effectively. […]
Beyond Business Development – Keeping Customers Happy Read More »
It’s a year later that Universal Analytics(UA) announced that it was going to be replaced by Google Analytics 4. In this month’s blog, we wanted to review the key differences between UA and Google Analytics 4 and how it’s an upgrade for understanding the behind the scenes of your business. We dive into how Google
Google Analytics 4: 6 Key Metrics You Should Track for Better Insights Read More »
A common question we come across about landing pages is “is it not the same as a website?”. While we see the similarities, you’re directing traffic to a particular page to generate sales, a landing page is ONE specific page for ONE specific goal. A website has different pages people can explore and learn more
How to Create Landing Pages that Convert Read More »
Threads is hanging on by a thread, LITERALLY. Threads emerged as the hot new app, launched on the fourth of July, 2023 and was presumed to be the app to be on. Similar to X, formerly known as Twitter, Threads is a text-based platform where content creators and businesses could connect and discuss topics and
The Rise and Fall of Threads Read More »
Tracking metrics for a successful strategy is just as important as tracking your steps. Tracking our steps and eating healthier to get fit means we are looking after our body. Just like our body, we need to track metrics in our business to make sure it has a healthy input of money and output of
Paid Ads: 7 Key Metrics to Track for a Successful Strategy Read More »
Hey… you… yes you. We’ve been waiting for you. If you’ve watched the series “You”, you know Joe’s fascination with finding his one true love and goes as far as stalking them to find out everything about them. Much like Joe, businesses gather information and data on their customers to adjust their personalization efforts. However,
The Age of Personalization: Personalization Marketing Gone Wrong. Read More »
We are back with our monthly GoViral blog and this month, we are delving into the topic surrounding how businesses that are value-driven and have strong brand messaging are maximizing their brand loyalty. People are sick of being sold to and want to feel seen and heard. Most businesses continue to miss the mark, updating
Authenticity is in, Artificiality is out. Read More »
Inbound marketing has fundamentally transformed the way businesses engage with their audience. It’s no longer just about casting a wide net and hoping for leads; it’s about building meaningful relationships, nurturing prospects, and turning them into loyal customers. At the heart of this transformation are the three pivotal stages: Convert, Close, and Delight. Convert: Turning
The Different Stages of an Inbound Marketing Strategy Read More »
At GoViral Digital we’ve been dedicated to performance-based, brand love marketing for more than ten years. Now we’re excited to introduce a specialized team within our ranks focused on blockchain technology – GoViral Blockchain. Our GoViral Blockchain team helps clients seeking to develop blockchain solutions and bring them to market. Blockchain, you say? GoViral is
Introducing GoViral Blockchain Read More »
With so many social media platforms, one surefire way to expand your online presence is influencer marketing. There is no one-size-fits-all approach to influencer marketing, but you could make it work for your business with proper research and planning. What is Influencer Marketing? When an influential person known as an influencer collaborates with a business
An Introduction to Influencer Marketing Guide Read More »
